National League of Cities Takes on Childhood Obesity

Key strategies for municipal leaders, 2012-2015

Dates of Project: May 2012 through June 2015

Description: The National League of Cities’ Institute for Youth, Education, and Families is working with local officials in cities, towns, and counties across the country to develop and pursue strategies to combat childhood obesity. As part of this work, the Institute is collaborating with First Lady Michelle Obama’s Let’s Move! campaign and the U.S. Department of Health and Human Services on the project.

Key Results

  • Institute staff reported these results as of July 2014:

    • More than 445 cities, towns, and counties committed to attaining five goals related to promoting healthy eating and expanding physical activity.
    • Project staff developed a website providing information on the goals and how to accomplish them.
    • Staff disseminated information on promising practices through webinars, newsletters, and workshops.
    • More than 1800 cities, towns, or counties won medals for taking action on at least one goal, and 49 won medals in each of the five areas. For example:
      • Beaumont, Texas, was the first city to earn gold medals in all five goals for combating child obesity.
      • JumpStart Jackson is enlisting public agencies, community organizations, and local businesses to make Jackson the healthiest city in Tennessee.
      • Healthy Norfolk (Va.) promotes a citywide culture of health and wellness, such as through a recreation master plan.

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National League of Cities awarded >1,800 medals to cities, towns, & counties combatting child obesity.