As senior brand analyst, Amy Schamp is a key member of the central communications team, responsible for leading and executing email strategy as well as contributing to the larger digital marketing and analytics strategy. In this role, she creates digital content across multiple platforms, constantly assessing and improving messaging to expand the reach of Foundation communications and brand.
Prior to joining the Foundation in 2009, Schamp honed more than 16 years of leadership experience in digital marketing strategy in the financial, higher education, and technology industries. She incorporates a wealth of knowledge in creating audience-focused content for successful, multiphased marketing, and branding projects.
Schamp has a master’s degree in corporate and public communication, and a bachelor’s degree in marketing, both from Seton Hall University. She is currently pursuing an MBA from Florida Institute of Technology.