The Robert Wood Johnson Foundation Anthology
   

Section One: Targeted Portfolio

The Robert Wood Johnson Foundation's Efforts to Contain Health Care Costs

Editors' Introduction

 

Health care now consumes 14 percent of the nation’s gross domestic product and is rising at a rate far faster than inflation. This is a matter of concern because high costs make health insurance and, more generally, medical care unaffordable for many, and it leads to an unfair system where those with means have access to excellent care and those without are often forced to do with no or lower-quality care.

This is not a new problem. For many years, the nation has struggled to find ways to contain health care costs and increase access to medical care, as has The Robert Wood Johnson Foundation. In this chapter, Carolyn Newbergh, a freelance writer specializing in health care and a frequent contributor to The Robert Wood Johnson Foundation Anthology, examines the logic behind the Foundation’s cost containment strategies, discusses how they evolved over the years, and provides an in-depth look at some of the Foundation’s major cost containment programs.


Newbergh finds that the Foundation has had an ambivalent attitude toward cost containment. It has gone from a lack of interest in its early years, to declaring cost containment a goal and then lowering it to a half goal, and finally to making it simply a component of most of its health care programs. Nonetheless, the Foundation has devoted substantial resources to cost containment—in excess of $250 million over the past twenty-two years. And this is really an underestimate, since cost containment is an implicit element in programs designed to increase coverage and to better understand the health care system and how it is financed.

The Foundation’s ambivalence toward cost containment is largely the result of uncertainty about the ability of a foundation—even one the size of Robert Wood Johnson—to affect the course of a $1.4 trillion industry. Whether foundations should nibble on the margins of large social problems (where they are more likely to have a small but measurable impact) or whether they should launch a full assault (where the chances for failure are greater) is an issue that should engage not just The Robert Wood Johnson Foundation but philanthropy as a whole.



 

 

Chapter 3

 

As the year 2003 dawned, more than two dozen orthopedic, heart, and general surgeons walked off the job at four West Virginia hospitals to protest sky-high malpractice premiums, leaving in the lurch patients who might need emergency surgery. One doctor said that in his twenty-two years in practice, his premium had shot up from $800 to $160,000 annually. “Our group can’t do business,” he said. “We’re broke.” Restive surgeons in other states threatened their own demonstrations.

A week later came another sign that the American health care system wasn’t well. The government came out with statistics showing that health care spending was at its highest level ever, making up 14.1 percent of the nation’s gross domestic product, or GDP. The New York Times reported that “spending on health care is increasing at the fastest rate in a decade.”

Over the past twenty-five years, the American public has been regularly subjected to news bulletins like these that scream out about a health care crisis du jour. Ambulances turned away from overcrowded emergency rooms. Seniors going without food so they can buy the expensive prescription drugs they need. Managed care horror stories of treatments denied. Double-digit increases in insurance premiums. An unconscionable number of uninsured people that continues to mushroom. Health care costs rising faster than GDP—grabbing too much of consumers’ hard-earned income and threatening the ability of American business to remain competitive globally.

And over and over, during the crises in the health care system that peaked in the early 1980s, 1990s, and the past few years—coinciding with national economic downturns—there has been sufficient blame to go around. Some point their fingers at greedy hospitals, doctors, pharmaceutical companies, and insurers. Others say the biggest culprit is overuse of the medical system by patients—often elderly ones—who have insatiable appetites for costly diagnostic tests and the latest that technology can do for them or who live unhealthy lifestyles. Still others zero in on the way the health care system is financed, offering too many incentives for doctors and hospitals to spend wastefully and function inefficiently.

Numerous antidotes have been prescribed over the years, with various degrees of success—including price controls; certificate-of-need programs to limit hospital beds and redundant technology; utilization review to prevent unnecessary care; malpractice reform; Medicare’s prospective payment system to lower reimbursements for hospitals and doctors; Medicaid’s cutbacks in eligibility and benefits; managed care with its capitation and gatekeepers; pushing operations out of hospitals and into outpatient surgery centers; medical practice guidelines for particular health problems; and higher deductibles and copayments that transfer some of the cost burden to patients.

“We have a cycle of blame shifting, cost shifting, and causal analysis shifting,” said Lawrence Brown, a Columbia University public health professor. “When you try to think about strategies to address the cost issue, it gets fragmented awfully fast—there are so many causal elements and places you could focus your resources and attention on.”

There have been brief periods when health care cost inflation seems to have been tamed, particularly in managed care’s heyday in the mid- to late 1990s. Yet runaway health costs persist. Fixing one piece of the puzzle seems to simply pawn the cost off elsewhere in the system in an elaborate cost-shifting game.
“The problem as I see it is that it’s been like squeezing balloons,” said Steven Schroeder, former Robert Wood Johnson Foundation president and chief executive officer. “Fundamentally, you have surges in demand and supply. You can put the brakes on by changing how you reimburse, being more efficient, moving care out of the hospital, lowering malpractice costs, and lowering the tendency to do defensive medicine. All of those kinds of things would be helpful. If you do them all at once, you might have a perfect storm for cost containment, but it’s really hard to do them all at once.”

 

The Robert Wood Johnson Foundation’s Approaches to Cost Containment: 1972–2003

Throughout these tumultuous times for the health care industry, The Robert Wood Johnson Foundation has struggled to define what role it should play in cost containment. In its fledgling days in the early 1970s, the Foundation stayed out of the cost debate, pursuing its goals of improving access to and quality of care. Because many staff members and trustees believed that national health insurance was right around the corner, the Foundation looked for ways to help expand the health care system’s capacity to meet the anticipated increased demand. This led the Foundation to focus its efforts in areas such as helping to develop hospital group practices, nurse practitioners and physician assistants, the emergency medical services system, community health centers, and regional perinatal care networks. The Foundation addressed cost issues only indirectly. If, for example, it turned out that using nurse practitioners to extend quality care to more people also happened to lower health care costs, that was a nice by-product, but not the intended purpose of the nurse practitioner program.

As health care costs climbed later in the 1970s, however, sitting on the sidelines became increasingly uncomfortable for the Foundation. “A lot of distinguished people were very critical of us over the years because high costs were driving everyone crazy,” said Robert Blendon, a former senior vice president, who helped lead the Foundation from its inception in 1972 to 1986. “But both the board of trustees and David Rogers [the Foundation’s first president] always felt that their passion was not saving money but giving better care to people who couldn’t get it. Their thinking was that government and business should worry about saving money.”

A turning point came when costs spiraled further skyward in the early 1980s, rising faster than the overall economy, which was sputtering into deep recession. Those who led the Foundation felt that the time had come when the nation’s largest health care philanthropy had to become part of the solution. In his 1980 president’s statement in the Foundation’s Annual Report, Rogers noted just how pressing health care cost inflation had become. “The public now lists high costs as the single most important problem facing American medicine, and when polled independently, physicians agree,” he wrote. He worried that some of the remarkable gains of the 1970s in access to care for the poor, which the Foundation and others had fought for, would be lost as economic resources shrank.

Rogers went on to state that the Foundation was stepping out in a new direction by including cost as one of its three goals (the other two were improving access for the underserved and helping the ill and the
disabled to function as highly as possible). Under the new goal, the Foundation would support programs “to make health care arrangements more effective and care more affordable.” The idea was to fund research, development, and demonstration projects aimed at slowing the rate at which health care costs rise while still maintaining the quality of care.

In 1982, Rogers announced what would be the Foundation’s largest effort in the 1980s focused exclusively on containing costs, Community Programs for Affordable Health Care. This effort sprang from the many notions percolating up around the country on how to rein in runaway health care costs at the local level, particularly an idea in Rochester, New York, that had been successful in marshaling community leaders to hold costs down. Community Programs for Affordable Health Care would use a community coalition model in the hope that major interest groups—business, labor, physicians, hospitals, and insurers—sitting around a table would find bold, imaginative ways to lower costs for the common good. This voluntary approach could then be reproduced in other communities.

The Foundation also kicked off a number of other cost-related initiatives in the early and mid-1980s: the Physician-Directed Program to Improve Medical Care Services and Control Costs, the Program for Prepaid Managed Health Care, the Faculty Fellowships in Health Care Financing, and the Program for Research and Development on Health Care Costs, which would evolve over the years into today’s Changes in Health Care Financing and Organization.

In 1987, Leighton Cluff, who was then president of the Foundation, included the organization and financing of health services among the Foundation’s ten new “areas of particular concern.” He noted that there had been “sweeping changes” in how the medical care system was organized and that financing methods had “undergone something of a revolution over the past twenty years.” The Foundation would fund grants that looked at the “systematic reorganization” of how health care was delivered and paid for and would also support health care policy analysis.

By 1990, the Foundation had authorized an estimated $192 million for a patchwork of grants related to cost containment, financing, and related issues. Reflecting the evolving understanding of this field, there was disagreement about what actually constituted cost containment efforts and whether grants aimed at health care financing and related issues were in fact true cost containment measures. But nearly everyone at the Foundation did agree on one thing—that none of the programs had produced the kind of impact in holding down health care costs that had been hoped for.

Schroeder stepped into his new post as Foundation president in 1990 with a definite predilection. His own scholarly research into the financial incentives doctors have to overuse expensive technologies had shown him the limited ability of studies to bring about lower costs in the health care system—even when the research draws much attention, as his did.

“When I got here, there was some pressure from the board to take costs on in a bigger way,” Schroeder said. “I didn’t want to do it. I knew quite a bit about this field. It seemed to me that the drivers of medical costs were the diffusion of technology, patient demand, the way care is reimbursed, the policies of insurance companies—and those were all outside of what we could do much about. The Foundation just didn’t have any leverage to use.”

In his first presidential message, in 1990, Schroeder named three goals and subordinated cost to what later became a “half goal.” Nevertheless, Schroeder said at the time that the Foundation would “seek opportunities to help the nation address, effectively and fairly, the overarching problem of escalating medical care expenditures.” He cited the inability of numerous efforts within the Foundation and without to wrestle down cost inflation. “Since there is little likelihood that we or anyone else will forge
a ‘magic bullet’ to solve the problem of cost, our efforts will embrace a system-wide approach, involving many separate interventions. These will include support for policy analysis to inform the cost containment debate, exercise of our convening powers to bring appropriate leaders together, and health services research.”

Meanwhile, some Foundation staff members felt that by downgrading cost containment to half goal status, such issues as affordability and health care financing would get short shrift. They also worried that this might be the first step toward folding cost into other goals, thus reducing their ability to look broadly at what was going on in the health care market.

“We may not have been able to do much about cost containment per se, but there were many of us who felt we needed to learn a lot more and could have an impact on influencing health care financing,” said Nancy Barrand, a senior program officer.

During the early 1990s, the Foundation concentrated its efforts on costs in a special staff work group that oversaw grants for analytical work and demonstration projects in health care financing and the Changes in Health Care Financing and Organization, or HCFO, program, which funded research, demonstrations, and evaluations on the financing of health care delivery systems. By the mid-1990s, when managed care brought growth in health care spending under control for several years, the Foundation established its ambitious Health Tracking initiative to monitor this new marketplace approach and any possible fallout.
As it turned out, cost containment lasted as a half goal for five years, and then in 1996 was blended into the Foundation’s other goals. The 1996 Annual Report noted that “controlling costs is clearly an essential prerequisite for our other goals of assuring access to care, improving services for people with chronic illnesses, and expanding efforts to prevent and treat the harm caused by substance abuse.”1 In 1998, cost containment was added to the Foundation’s access goal: “To assure that all Americans have access to basic health care at reasonable cost.”2

In hindsight, one can see that the story of how the Foundation’s role in health care costs evolved in the 1990s is really that of how a strong leader with a clear vision of what is and isn’t possible for an organization holds his troops to that vision. “We haven’t done cost containment because I sort of threw cold water on it when it came up,” Schroeder said. “Not that I didn’t think the cost issue was critical. I think it is very important. But I didn’t see what advantage this Foundation had.”

Over time, the cost half goal simply petered out, he said. “Gradually, the half a goal atrophied to a quarter of a goal, and then finally we went to the board and said, ‘We’re not really able to sustain this as a goal anymore, so let’s quietly bury it,’” he said. “It was a nonevent. It was a very quiet interment without ‘Taps’ or flowers.”

Through 2003, the Foundation had spent somewhere between $250 million and $500 million in grants that in some way touched on cost. The wide range stems from uncertainty about what to consider as a cost containment grant. When staff members were asked which grants aimed at cost over all these years stand out as having made a difference or having pointed the way, there was near unanimous head scratching. No shining examples sprang to mind. And there was little agreement among staff members about cost containment programs that were at least worthwhile or highly interesting. Their choices seem to reflect their own personal interests, indicating that cost containment is in the eye of the beholder. These are some highlights:

  • Schroeder praised the Foundation’s support since the early 1990s of the Dartmouth Atlas of Health Care in the United States, a regularly updated book by John Wennberg of the Dartmouth Medical School showing that health care spending is much higher in some regions of the country with greater supplies of hospitals and doctors but with no resulting benefit in health outcomes. In other words, more health care is not necessarily better health care. Wennberg has been an advocate of improving health care access without more spending by cutting back in areas in which too much care is given. His work has had enormous influence on the thinking about what is necessary care or too much care.
  • Some mentioned the On Lok approach to care for the elderly, an HMO model in which one provider managed all the acute and long-term care for the frail elderly. This program succeeded in its main goal, to bring high-quality care to the elderly in a managed care setting, but secondarily also reduced costs some. It has been replicated, but not as broadly as had been hoped.
  • The studies carried out under the HCFO program on risk adjustment were cited as pioneering and particularly useful. Under a risk adjustment system, an employer pool or health plan pool would pay more to the insurer that enrolled more sick people and less to one that enrolled just the healthiest.
  • The Center for Studying Health System Change’s regular reports on the cost impact of managed care have become an important and trusted source of information for the public, policymakers, and researchers, others said. The center, in Washington, D.C., is the centerpiece of the Health Tracking initiative and conducts regular surveys to pick up changes in the health care marketplace and understand what they mean. The annual cost reports, produced since 1996 by the center’s president, Paul Ginsburg, from data outside the surveys, have been recognized as an early warning system about trends in underlying health services costs and insurance premiums. Also, the many other Foundation grants that examined managed care produced a balanced and needed look at the pros and cons of this health care delivery approach that swept the nation in the 1990s, some said.
  • The Foundation has played a vital role in building the capability and capacity of the field of health services research and policy analysis, according to some staff members. Particularly through the highly regarded meetings it sponsors, the Foundation has fostered debate on the major health policy issues of the day relating to costs, financing methods, and health care organization.

Many Foundation staff members have also come to believe that cost implications are inherent in virtually all the Foundation’s programs. They point to a wide assortment of programs, including those dealing with health care for the uninsured, increasing access to medical care, improving end-of-life care, medical malpractice, nurse practitioners, workers’ compensation, long-term care insurance, care of those with chronic mental illness, and health care reform at the state level. The way this thinking goes, a program to provide better care for people with chronic illnesses, say, will usually turn out to be more affordable, too. “I would say cost is an element in most things we’re working on, but it’s not the lead element,” said Robert Hughes, coordinator of special projects at the Foundation. “It’s sort of woven throughout.”

Even with a track record of worthy programs to look back on, many current and former Foundation staff members have come to agree with Schroeder that the Foundation cannot have any real impact on a trillion-dollar-plus health care industry. Its place, they say, is not to have a central role in solving the problem of rising health care costs but, from the margins, to advance the knowledge base and stimulate a national conversation on the major cost-related issues. “It’s a fantasy for any foundation to believe it can fundamentally influence health care costs in the nation,” said Drew Altman, who heads the Henry J. Kaiser Family Foundation in Menlo Park, California, and who stewarded a number of cost containment initiatives while at The Robert Wood Johnson Foundation from 1981 to 1986. “Health care has become dominated by money, Congress, and for-profit medicine, and it’s an arena you cannot control. What a foundation can do is produce useful information on health care costs. It can inform the discussion of those who do have leverage. The health care system is now too big and too affected by politics for foundations to have the direct ability to bring about change.”

But there are others who believe the Foundation could have done more. Bruce Vladeck, an assistant vice president of the Foundation in 1982 and 1983 who subsequently headed the federal Health Care Financing Administration (now the Centers for Medicare & Medicaid Services), found the Foundation’s approach to cost containment lacking. “I disagree with the assessment that the Foundation can’t have an impact on costs,” he said. “Foundations should be able to say something major about costs and have an impact. I don’t know how work on cost containment is different from anything else a foundation does that takes time to show results. You can publish data on beta-blockers reducing the risk of heart attacks, and it takes twenty years for most cardiologists to change their practice patterns, but it does come. The Foundation needed some strategy for advancing a particular set of ideas or proposals or activities, and my sense is they never had such a strategy.”

 

Community Programs for Affordable Health Care

The one major demonstration program mounted by the Foundation directly to contain costs was the Community Programs for Affordable Health Care, or CPAHC. When Ronald Reagan took office in 1980, despite many governmental cost containment efforts attempted in the 1970s, health care spending had reached what was then an all-time high, and the nation was in recession. The rate of growth in hospital spending was increasing at an annual rate of 20 percent in 1980.

Employers were concerned that jumps in health care spending meant that they had to pick up more of the cost of health benefits for their employees, their dependents, and retirees. As a result, business coalitions had begun forming in the late 1970s to negotiate better premium rates with insurers. Another response was coming from communities, which were trying to find ways to clamp a lid on rising costs themselves, before the government or market forces did it for them. Most notable among them was the Rochester, New York, experiment, where nine hospitals, the largest employers, and the two major insurers joined together to restrain the growth in hospital expenses. This leadership group capped the amount that the insurers would pay the local hospitals. It also controlled the hospitals’ spending on technology and new service needs by administering a special fund that took the community’s overall needs into account. This was the first self-regulated, community-based program to actually hold down hospital spending—and to the slowest rate of spending in the nation.

Many communities interested in a similar strategy approached the Foundation, and vice presidents Robert Blendon and Drew Altman met with top leaders and thinkers of this community coalition concept around the country. Their input helped design CPAHC, a large, multisite national experiment to see if a coalition of community stakeholders— not-for-profit hospitals and insurers, major employers, labor, doctors, and local government—could find creative, groundbreaking ways to restrain rising health costs locally without sacrificing quality or access to care. Although the $17.5 million, seven-year program began operating in 1982, the eleven demonstration sites didn’t start up until 1984.

It was an idealistic, sunny notion—and particularly American, many said—that community representatives holding very different vested interests would voluntarily put aside their own needs and aspirations to find a solution to a problem for the greater good. Expectations were high that CPAHC might produce tangible results, such as slowing the rise in expenditures, keeping premiums from their relentless climb, and providing models that could spread to other communities. The Foundation specified that it would be interested in making grants that would support new ways to finance health care (such as changes in incentives and reimbursements to doctors) and to integrate all of a community’s local health care services.

It seemed at the start that CPAHC was set up auspiciously. The program was cosponsored by the American Hospital Association and the Blue Cross Blue Shield Association. Its day-to-day operations were headed by Robert Sigmond, a well-regarded leader known for promoting a community leadership model that stressed transcending individual interests to arrive at what is best for the community as a whole. Its National Advisory Committee was led by John Dunlop, a former secretary of labor, who was then an emeritus professor of economics at Harvard University. Dunlop favored community coalitions that arrived at consensus through negotiation. The National Advisory Committee consisted of an elite group including leaders from the American Hospital Association, the Health Insurance Association of America, the American Medical Association, the AFL-CIO, Blue Cross Blue Shield, and the United States Chamber of Commerce.

Even so, there was some skepticism—even within The Robert Wood Johnson Foundation itself—that a cooperative community approach would work. “We had a difference of opinion about whether we could do it,” said Blendon, who, with Altman, was a prime mover of the program. “I felt the Foundation had a legitimate role to encourage voluntary groups to see if something could come out of it. I felt it could be productive.” For his part, Altman saw that it might be valuable, even noble, to give the private voluntary forces the opportunity to rein in costs themselves. But, he says, “I went into it with the expectation that it couldn’t be successful but it was important for the country to try.”

The eleven sites selected to participate—Atlanta; Boston; Detroit; Iowa; Mecklenburg County (North Carolina); Minneapolis–St. Paul; New York City; Pittsburgh; Topeka; Tulsa; and Worcester, Massachusetts—had four years to implement their strategies for restraining costs. They tried a number of different approaches: Detroit, for example, emphasized reducing outpatient surgery while Worcester promoted the use of health maintenance organizations.
As time went on, however, the Foundation’s leadership came to believe that nothing truly different or innovative was being tested. Instead, many of the projects focused on utilization review of patient services and other approaches that were not brand-new or trailblazing. “They used the lamest strategies in the world,” said Alan Cohen, at the time a Foundation vice president who monitored the outside evaluation of CPAHC.

The Foundation’s staff became increasingly concerned that the star-studded National Advisory Committee was a major part of the problem. The committee was being run almost as its own private club. And each member had veto power over any project that might be recommended for approval. “I thought this was an embarrassment,” said Bruce Vladeck, the former Foundation official. “It was basically saying we’re only going to fund something to the extent all the existing power structure supports it, which meant nothing significant would happen.”

A blisteringly critical evaluation of CPAHC by Lawrence Brown of Columbia University and Catherine McLaughlin of the University of Michigan confirmed the worst fears. Published in Health Affairs in 1990, the Foundation-commissioned evaluation concluded that the program had come up empty-handed, with no models for slowing the rise in health care costs.3 For many key indicators, such as hospital spending, outpatient surgery, lengths of stay in the hospital, and hospital admission rates, the program sites did no better than the sites with which they were compared. “There is little indication in the data . . . that the rate of growth of health spending in CPAHC sites slowed in contrast with comparable communities outside the program,” the evaluators concluded.

Even when sites appeared to show declines in spending, the evaluators said, they could almost always be explained away by looking at trend lines—either at the sites themselves or occurring nationally—that had begun before the program’s funding or by the much greater impact of the Medicare system, introduced in 1983, of reimbursing hospital care by diagnostic-related groups.
What had gone so wrong? To the evaluators, it was fairly simple: the program had always been a “mission impossible.” Expecting community leaders to exert the discipline needed to slow the growth of health costs without shifting costs or reducing care to the disadvantaged was politically naive; “the program’s reach vastly exceeded the communities’ grasp,” the evaluators wrote.

ffective cost containment strategies entail making tough choices, such as paying lower salaries, imposing restrictions, and contracting with certain doctors and not others. But community leaders, who prefer to be known for expanding and improving their community’s health care services, didn’t want to gore anyone’s ox. “Because no one would do anything that affected anyone around the table, they got the lowest-common-denominator projects that had been tried in other places, and nothing audacious,” evaluator Lawrence Brown said in an interview. “Not much about cost containment was accomplished. Maybe there were some improvements in local service delivery. No harm done.”

Steven Schroeder and coauthors Alan Cohen and Joel Cantor, both then senior officials at The Robert Wood Johnson Foundation, got to the crux of CPAHC’s shortcomings in a companion Health Affairs article. “The program’s central flaw, perhaps, was its misguided assumption that cost containment could be achieved through intervention at the community or local level, when the true levers of power and control existed (and still exist) at the national and state levels of the health care system,” the three authors wrote.4

In an article in the same issue of Health Affairs, John Dunlop, the National Advisory Committee chair, and George Stiles, a CPAHC grantee, vehemently defended the program. The authors charged that Brown and McLaughlin misinterpreted the program’s objectives and results and
didn’t understand the constraints it was under. “Some CPAHC activities produced impressive results in a relatively short time,” Dunlop and Stiles wrote. “It is ludicrous to believe, however, that the modest CPAHC resources could demonstrate major community-wide savings (especially in larger cities such as New York and Detroit) in four years or less.”5

CPAHC did not disprove that community forces can play a part in tackling health costs, they asserted. “Issues involving delivery of services require action at the community level, where the critical clinical decisions that significantly influence cost and quality are made,” they wrote. “Problems of physician practice patterns, coordination and integration of services, utilization and managed care, data systems, and so on, need to be addressed at the community level.”

Despite the rebuttal by Dunlop and Stiles, the predominant view was that the program had failed.
The evaluators closed their critique with an upbeat silver lining. “Often, in health affairs, understanding what has failed is as important as—and a natural prelude to—discovering what might work.” In fact, it seems that Foundation staff members did make the most of this disappointing enterprise. Although they certainly smarted from the critique’s harsh assessment at first, many later said they found it very valuable to have an honest, candid appraisal from which they could gain insight useful to future programming. For example, the Foundation learned where community coalitions can and cannot best be used, and thus has turned to them for such endeavors as the substance abuse and homeless health care programs.

“CPAHC was a disaster for many reasons, but we learned from it,” Nancy Barrand, a Foundation senior program officer, said in an interview, echoing the remarks of other staff members. “We learned about the voluntary sector politics and how special interests play out. Even though on paper and in public we’re all holding hands as a community coalition, when it comes down to the bottom line business, it’s a matter of what is in your self-interest. What are you in business to do if you’re an insurance company—save the world? Probably not. What are you in business to do if you’re a hospital? Is it to provide free care to everybody? No. We were naive then. Now, as result of CPAHC and some other experiences, we’re no longer naive.”

 

Other Programs Related to Cost Containment

The Robert Wood Johnson Foundation has undertaken several initiatives in addition to CPAHC that have included an element of cost control or that were in some way related to cost containment.

The Physician-Directed Program to Improve Medical Care Services and Control Costs

With fervor to cut health care costs building in the 1980s, many physicians were becoming sensitive to their central role in determining how health care dollars are spent. They were estimated to influence anywhere from 50 to 80 percent of all decisions on health care spending—from when and for how long patients will go to the hospital to whether they will have lab work and X rays. Some approached the Foundation, eager to test ways to put their house in order by themselves rather than have a solution forced on them by the government or private insurers. As a result, the Foundation launched the $2.3 million Physician-Directed Program to Improve Medical Care Services and Control Costs, which ran from 1983 to 1986.

A number of factors had led doctors to err on the side of doing more rather than less—their training to do all they can for a patient’s benefit without regard to cost; fear of malpractice lawsuits; and the way fee- for-service health insurance covered all medical expenses, leaving no incentive to cut out wasteful services. The Physician-Directed Program to Improve Medical Care Services and Control Costs provided funds for research and demonstration projects aimed at finding ways for physicians to stop giving patients more medical resources than they needed and to change some of the assumptions about how they practice. The following are some highlights from a sampling of grants that were awarded under the program:

  • A Boston University Center for Industry and Health Care utilization management project looked into whether physicians, if given information comparing their own medical practice patterns with others, would reduce their patients’ time in the hospital and the testing they ordered for certain common conditions. Although use of services went down a bit at first, the drop did not hold up as this project came to an end. Also, the study could not get all the data it needed to inform the doctors about their practice patterns.
  • A three-year University of California, Los Angeles, School of Medicine study created a method for determining the appropriateness of six common medical and surgical procedures, including coronary angiography, coronary artery bypass surgery, and colonoscopy. The investigators said their approach, which they hoped to extend to fifty procedures, held the potential to improve quality while reducing costs.
  • A University of Pennsylvania School of Medicine study analyzed the costs and variations in use patterns of sixteen diagnostic services, such as urine cultures, CT scans, ultrasounds, X rays, and electrocardiograms at sixty-three hospitals in five regions. The three-year study found a strong link between the use of these tests and hospital size, number of residents and fellows in relation to beds, and length of patients’ stay.
  • The Maine Medical Association was given a grant to continue and evaluate a program to encourage Maine doctors to examine variations in surgery rates and, by eliminating unnecessary operations, to reduce costs. This project built on work by one of its coprincipal investigators, John Wennberg. Under the grant, local doctors received feedback on differences in surgery rates and met in small groups to agree on appropriate treatment for certain conditions.

 

The Program for Prepaid Managed Health Care

The Foundation’s $20.4 million Program for Prepaid Managed Health Care, cosponsored with the federal Health Care Financing Administration and the National Governors Association, was a six-year (1984–1990) effort to bring managed care tools, such as case management and capitation, to low-income people receiving Medicaid benefits. A primary care doctor working in private practice, a community health center, or a hospital would act as a gatekeeper, manage all of a patient’s care, and serve as a financial manager of a set budget to cover the patient’s medical needs.

Although its primary motivation was to ensure access to care for the poor, the program had cost implications, especially for the states, which share the cost of Medicaid with the federal government. It set out to cut costs by capitalizing on managed care’s developing track record in holding the line and by strengthening the ability of community health centers to withstand competition from private insurers.

“There was a sense that state Medicaid budgets were rising at the time, and that the states were concerned,” said Alan Cohen, the Foundation vice president who oversaw the external evaluation of this initiative. “If HMOs could be shown to be more cost constraining, you might be able to kill two birds with one stone—improving access to routine primary care for people who can’t get it in urban and rural settings and providing care at lower cost than Medicaid fee-for-service. It might relieve some of the budget pressures at the state level.”

The evaluation found that the program did reduce utilization and costs, and some health centers that participated in the program still use this approach today, said Drew Altman, who shepherded the program when he was a Foundation vice president. “This was the first really big effort to support Medicaid managed care, and it did some good,” Altman said. “This program pioneered some of the early models of Medicaid managed care—who’s going to do it and how you do it. We wanted to safely control Medicaid costs without losing benefits and to help safety-net institutions to be players in managed care so they weren’t cut out by the private insurance companies.”

 

The Faculty Fellowships in Health Care Finance Program

Another initiative with a broader purpose that contained a cost control element was the Faculty Fellowships in Health Care Finance program, a $5.1 million initiative that began in 1984 and continued through 1992. During the first year of the fellowship, the fellows studied at the Johns Hopkins University and were placed in a relevant organization, such as a health insurer or a government health care financing agency. The second year, they returned to their university positions, receiving a stipend to conduct research on health care financing. In this way, the program would fund the training of academics who would then become experts in the revolutionary changes under way in how health care was being financed. “We hoped we would turn out a generation of people with good economic credentials interested in applied policy in health care economics,” said Bruce Vladeck, who was a Foundation assistant vice president when the program was being planned.

But the program did not perform up to expectations, an evaluation found. There was disagreement about the goals of the program and the kinds of participants it was supposed to attract. Moreover, the evaluation found that many of the participants were not as “distinguished” as the Foundation had hoped they would be; for their part, many of the fellows were dissatisfied with the program, finding it wasn’t “compelling” enough and didn’t fill the gaps in their knowledge. The program was also faulted for not recruiting candidates aggressively enough.

“The big disappointment was that most of the fellows didn’t have an impact when they returned to their schools or weren’t likely to have,” said Alan Cohen. “It wasn’t an effective program.” The Faculty Fellowships in Health Care Finance program was not refunded, but in 1992 the Foundation did launch two companion programs—Scholars in Health Policy Research and Investigator Awards in Health Policy Research—that focus more broadly on health policy issues.6

 

Changes in Health Care Financing and Organization

One last outgrowth of the Foundation’s 1980s funding of cost containment initiatives was the Program for Research and Development on Health Care Costs, later to be modified and retitled the Program for Demonstration and Research on Health Care Costs. The original emphasis was on new approaches to cutting health care costs, and grantees were funded to do research, demonstrations, or evaluations.

From 1982 to 1987, some forty-six grants costing $10.6 million were made under the umbrella of this program. Although many of the projects were worthwhile, the Foundation concluded that they would have been far more useful if they had not focused solely on cost, while ignoring the major changes and policy issues dominating the health care marketplace.
In 1988, reflecting the growth in the Foundation’s own understanding of the complexity of health policy issues, the program was retooled and renamed Changes in Health Care Financing and Organization, or HCFO. The nation’s largest private investigator-initiated grant program, HCFO provides funds for research, demonstration projects, and evaluations that look at the many emerging approaches for financing and organizing the health care delivery system and how they might affect access, quality, and cost. Through mid-June 2003, 192 awards totaling $55.8 million had been made under HCFO.

Managed by AcademyHealth, a Washington, D.C.–based nonprofit health services research and policy organization, HCFO has become a resource for both policymakers and researchers. “Our significant contribution is probably in part understanding how various public and private strategies people have devised have worked,” said Anne Gauthier, HCFO program director and AcademyHealth vice president. “This includes such work as looking at the impact of managed care, insurance market reform, and studies that look at the behavioral response of key players when you put in cost containment strategies, with managed care being a huge one among them.”

An outside evaluation of HCFO done in 2002 by Jack Hoadley and Michael Gluck at Georgetown University found that its “projects address some of the most important health policy issues being debated at the national and state levels” and cited its work on insurance market reform, physician payment, hospital financing, cost containment, the uninsured, and risk adjustment. Many HCFO grantees are highly regarded within their fields and looked to by public policymakers, the authors said.

Former Foundation president Schroeder cited as particularly “promising” HCFO’s many studies looking at the concept of risk adjustment, in which managed care health insurers carrying a heavier load of sick patients are paid more for covering them and thus have an incentive to provide them with quality care. Currently, the best way for an insurance company to keep costs down is to avoid insuring sick people, who need more care and thus cost it more. Risk adjustment realigns payments from within a health plan pool or employer plan, allocating more to an insurer with more high-risk patients—and thus equalizing financial risk. This would give insurers a monetary incentive to enroll patients with high risk factors. Although risk adjustment has begun to be used in the public sector, particularly in the Medicare + Choice program, it has not yet gained wide acceptance among private insurers.

HCFO was one of the early movers in risk adjustment, having funded some of the first research aimed at developing tools for assessing what a health insurer’s risk would be and then running simulations to show how the assessment tools might work in practice. HCFO also funded demonstrations of risk adjustment tools within the Medicaid program. And through its research and conferences, it has shown that although assessing risk is highly complex and requires a great deal of data, the tool doesn’t have to be perfect to be useful.

Of particular note has been the work of Richard Kronick of the University of California, San Diego, and Harold Luft of the University of California, San Francisco. Kronick developed a risk adjustment payment system that provides Medicaid managed care plans with a rich enough payment to cover the costs of patients who are sicker or have disabilities. A number of states use this system with their Medicaid managed care programs. Luft has been designing a user-friendly Web-based tool for potential use by actuaries or health consultants to test which of many risk adjustment models would work best in different situations.

Despite HCFO’s having funded a great deal of research on health financing, organization, and costs, the program is not without its critics. One of them is former Health Care Financing Administration chief Bruce Vladeck. “They do an amazing job of following every short-term fad in academic health policy and have helped reinforce whatever the conventional wisdom was at any point in time rather than calling it into question,” he said recently. He cited as an example “tons of research” that HCFO had supported on refining methods of providing financial incentives for physicians in managed care plans. “This was the hottest thing in academic health economics,” he said. “But when people started doing it in the real world, many doctors didn’t understand it and gave up.”

On the whole, though, HCFO is generally well regarded. “This program . . . is seen as an important source of funding not found elsewhere,” the evaluators wrote. “Federal funders are less interested in organization and financing than in quality of care and mandated studies. In addition, federal resources are becoming more constrained.”

 

Postscript

Surely health care costs will continue to rise, but why should they concern us so? “This is something that matters to us if it’s not fair,” former Foundation president Steven Schroeder said. “It matters if costs keep people from getting things that are vital for their health and well-being. It matters if costs exacerbate distributional issues that aren’t fair. It matters if costs push a nation into investing less wisely for its overall economic health.”

Over twenty-two years—or longer, according to some viewpoints—the Foundation has tried to find solutions to this stubborn problem, first through cost containment initiatives and then through more sophisticated approaches that examine how the health care delivery system is paid for and organized.

It has found no prescription pill that will lower health insurance bills or the nation’s overall spending. Instead, the Foundation has learned some basic lessons about both cost containment and itself.
“In some ways, it’s misleadingly simple—the idea of cost control seems so straightforward, but we’ve found that it’s actually very complex,” said the Foundation’s Robert Hughes. “It gets at every aspect of health care delivery. And there is no quick fix that even a majority of a minority would go for. It’s not clear what to do.”

The Robert Wood Johnson Foundation has learned to scale back its aspirations for what it can do—through conferences, research, demonstrations, and evaluations, it can stimulate debate and contribute knowledge and analysis that may lead to important, though more modest, changes in health care policy.

According to the Kaiser Family Foundation’s Drew Altman, it’s a matter of gaining perspective. “A foundation has to be realistic about what it can do in a $1.4 trillion dollar national health care system,” Altman said. “You have to understand how marginal you are but wake up raring to go because you have a role to play. Foundations can be a bit player in the big game or a major player at the margins. Most choose the latter.”

Today the Foundation’s continuing but indirect commitment to cost containment can be seen primarily in its HCFO program, the Center for Studying Health System Change’s reports on health care costs, and various individual grants addressing health system policy research. The Foundation’s new president and chief executive officer, Risa Lavizzo-Mourey, expects one cost-related area of study to be evaluating the defined contribution model—also called “consumer-driven health care.” This is hailed by some as a way to give employees incentives to manage their own health care more cost-efficiently by providing them a set sum of money to use as they wish for their care along with an insurance plan with a high deductible.

The new Foundation chief, who took the helm as the country again was wrestling with stratospheric health care costs and double-digit premium hikes, expresses a clear-eyed view about what the past tells the Foundation about what it can do. “We can have an impact in defining and identifying new models, evaluating solutions that are put in place,” Lavizzo-Mourey said. “We are not likely to implement large-scale change. We have a role to seek information and try to evaluate various techniques that might be useful in forming new models. We don’t have a regulatory role or really strong leverage in reducing costs.”

Notes

  1. “Goals Update.” In Annual Report. The Robert Wood Johnson Foundation, 1996, p. 29. (Return to article)
  2. In the spring of 2003, the goal was modified slightly to reflect the importance of high-quality, not just basic, health care. The new goal is “To assure that all Americans have access to quality health care at a reasonable cost.” (Return to article)
  3. Brown, L. D., and McLaughlin, C. “Constraining Costs at the Community Level: A Critique.” Health Affairs, 1990, 9(4), 6–28. (Return to article)
  4. Schroeder, S. A., Cohen, A., and Cantor, J. “Perspectives: The Funders.” Health Affairs, 1990, 9(4), 29–33. (Return to article)
  5. Dunlop, J., and Stiles, G. “Perspectives: A Local Program Director and a National Advisory Chairman.” Health Affairs, 1990, 9(4), 42–46. (Return to article)
  6. For a discussion of the Faculty Fellowships in Health Care Finance, the Scholars in Health Policy Research, and the Investigator Awards in Health Policy Research programs, see Colby, D. C. “Building Health Policy Research Capacity in the Social Sciences.” In To Improve Health and Health Care, Vol. VI: The Robert Wood Johnson Foundation Anthology. San Francisco: Jossey-Bass, 2003.
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