Now in its fourth year, the Anthology series attempts
to offer an unvarnished and in-depth analysis of The Robert
Wood Johnson Foundation's activities as seen by both insiders
and outsiders. Complementing our Annual Report, special
reports, Advances, and Grant Results Reports, the
series is one of the ways that we provide an accounting
of our programmatic activities to the health field, philanthropy,
and the general public. This year's Anthology contains
ten chapters, the first two of which offer insights from
senior staff members into the way the Foundation operates.
In chapter 1, Michael McGinnis,
a senior vice-president of the Foundation, and I examine
the dramatic shift that took place in 1999 when the Foundation
moved from a predominant focus on health care services to
one giving equal importance to behavioral and social health.
We analyze the reasons for the shift, discuss the major
reorganization that accompanied it, and explore the implications
for future programming.
Except for a six-year period ending in the early 1990s,
Frank Karel has directed The Robert Wood Johnson Foundation's
communications unit since its inception in 1973. In chapter
2, he takes a personal and candid look at the Foundation's
communications program, tracing its development from the
first newspaper accounts announcing the Foundation's creation
through its recent use of the Internet. In the bargain,
he makes a strong case for strategic communications as an
integral part of any foundation's activities.
The next six chapters examine a broad spectrum of Foundation-supported
programs. In chapter 3, Sharon
Begley, a senior editor at Newsweek, and Ruby Hearn,
a senior vice president of the Foundation, chronicle the
approaches the Foundation has adopted to improve children's
health. Among other things, the authors note that the Foundation
has moved from funding demonstration programs designed to
spark support from the federal government to supporting
large community coalitions.
In chapter 4, Janet Firshein,
a journalist specializing in health care, and Lewis Sandy,
executive vice president of The Robert Wood Johnson Foundation,
take a similarly long perspective. They relate how the Foundation's
approach to managed care has changed over the years-from
supporting nonprofit group health plans in the 1970s to
funding an accrediting agency to develop quality of care
standards in the 1980s to encouraging health maintenance
organizations to serve chronically ill individuals in the
1990s.
Chapter 5, by Joseph Alper, a
journalist who writes about health, and Rosemary Gibson,
a senior program officer at the Foundation, examines a series
of programs aimed at improving the care of poor older Americans.
They find that integrating both the services themselves
(acute, chronic, and supportive) and the financing of those
services by Medicare and Medicaid is a challenge, and document
the ways in which Foundation-funded programs have attempted
to foster such integration.
Under the Workers' Compensation Health Initiative, the
Foundation funds research into ways to improve the workers'
compensation system. In chapter 6,
Allard Dembe and Jay Himmelstein, the co- directors of the
initiative, summarize the key findings from this research,
especially research on ways to integrate the traditional
health care system and the workers' compensation system,
thus providing what is known as 24-hour coverage. The authors
suggest ways in which findings from the initiative can be
applied in making workers' compensation more responsive
to both injured workers and employers.
In chapter 7, journalist Digby
Diehl, describes Sound Partners for Community Health, a
partnership with the Benton Foundation in which local public
radio stations collaborate with service organizations in
their community to provide more and better coverage of health
issues. Unlike many programs featured in the Anthology series,
Sound Partners is a small initiative that is designed not
to affect national policy but to increase awareness and
improve health in local communities.
Chapters 8 and 9 look back at two areas that the Foundation
championed in the 1970s and 1980s. In chapter
8, Marguerite Holloway, a contributing editor of Scientific
American, recounts how the Foundation's efforts stimulated
and helped shape the development of regional perinatal care
networks to identify and care for low-birthweight babies.
Although these networks took off in the 1980s, competition
among hospitals for neonatal intensive care units and the
rise of managed care in the 1990s undermined the idea of
regional services.
During the 1970s and 1980s, the Foundation worked to strengthen
public health dentistry. In chapter
9, Paul Brodeur reviews the range of programs the Foundation
supported to improve the nation's oral health. Although
the Foundation did not actively support dentistry in the
1990s, oral health has re-emerged as an area of interest,
and new Foundation programs are under development.
This year's Anthology concludes with an examination
of partnerships among national foundations, complementing
a chapter that appeared in last year's Anthology on
partnerships between The Robert Wood Johnson Foundation
and local foundations.
In chapter 10, using Robert
Wood Johnson Foundation collaborations as their starting
point, Stephen Isaacs and John Rodgers, both from Health
Policy Associates, find that, despite rhetoric to the contrary,
national foundations do not often enter into collaborations
with one another, and that when they do, the partnerships
are difficult to maintain. The authors offer suggestions
for improving the likelihood of successful partnerships.
As I wrote in the foreword to an earlier Anthology,
any single volume will provide only a partial view of what
The Robert Wood Johnson Foundation does, but over the years
a more complete picture will emerge. That picture is now
beginning to take shape, and we are beginning to gain insights
from the Anthology series. In the editors'
introduction that follows, Stephen Isaacs and James
Knickman offer ten grantmaking insights from the first four
volumes. We expect more to emerge in the coming years.
Princeton, New Jersey
August 2000
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Steven A. Schroeder
President
The Robert Wood Johnson Foundation
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