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Social Marketing

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  • Topic: Social marketing
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Egocentric Social Network Structure, Health, and Pro-Social Behaviors in a National Panel Study of Americans

May 1, 2012 | Journal Article

Using an online survey, researchers examined social networks of people, including the change in the number of close social contacts, tie strength or closeness; and the number of interconnections between contacts, how they are related to each other, ...

Going Digital While Remaining on the Radio

June 18, 2012 | Program Result Report

From 2008 to 2011, National Public Radio expanded its on-air and online reporting on health and health care, and its use of podcasts and social media extended the reach of that reporting.

RWJF Supports PRISM Awards for Entertainment Industry's Accurate Portrayal of Substance Abuse and Addiction

March 1, 2006 | Program Result Report

The PRISM Awards recognize accurate depiction of alcohol, tobacco, and drug abuse and addiction in feature films, television, music, comics and other entertainment media.

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