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Social Marketing

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#LATISM, a Culture of Health Experiment

September 26, 2013 | Culture of Health Post

Christine Nieves tests her pet-hypothesis: That we will find the opportunity to share a Culture of Health in the places we least expect to find it.

Social Media Could Revolutionize Behavioral Health Science

May 29, 2013 | Story

Online communities offer new ways to study how social influences affect health-related behaviors, RWJF scholar finds.

Online Medical Professionalism: New Guidelines for Physicians

April 15, 2013 | Human Capital Blog Post

The American College of Physicians and the Federation of State Medical Boards issued a position paper offering guidance to physicians looking to harnessing opportunities and navigating challenges inherent to technology.

Measuring the Impact of Advertising Effects

April 1, 2013 | Book

This section of Advances in Communication Research to Reduce Childhood Obesity emphasizes the importance of defining characteristics of the digital arena so that we are better equipped to measure their influence on youth.

RWJF_HumanCap Reaches 50,000 Twitter Followers!

November 5, 2012 | Human Capital Blog Post

The Robert Wood Johnson Foundation Human Capital portfolio's Twitter feed (@RWJF_HumanCap) reached a milestone earlier this month, when our 50,000th follower came on board.

Physicians and Social Media: First, Do No Harm.

July 27, 2012 | Human Capital Blog Post

The boards also answered questions about how they handled the violations. Fifty-six percent of the boards said physician misconduct online led to serious disciplinary outcomes—license to practice was either restricted, suspended, or revoked. My coll ...

@RWJF_HumanCap Reaches Twitter Landmark

June 26, 2012 | Human Capital Blog Post

Over the weekend, the Robert Wood Johnson Foundation (RWJF) Human Capital Twitter feed — that’s @RWJF_HumanCap, for those of you in the Twitter know — picked up its 40,000th follower. To every one of the 40,000, we say, “Thank you!” We’re very grate ...

Egocentric Social Network Structure, Health, and Pro-Social Behaviors in a National Panel Study of Americans

May 1, 2012 | Journal Article

Using an online survey, researchers examined social networks of people, including the change in the number of close social contacts, tie strength or closeness; and the number of interconnections between contacts, how they are related to each other, ...

Violations of Professionalism Online a Growing Concern for Physicians, Patients

March 20, 2012 | News Release

Violations of online professionalism are prevalent among physicians, according to a study conducted by RWJF Clinical Scholars.

In the Media: Group Helps Nurses Navigate New Social Media Terrain

February 26, 2012 | Story

Educate nurses about the importance of patient privacy in an era during which social media use is exploding.

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