Leading Change to Save Lives
August 15, 2012 | Feature/Story
Determined to make progress in tobacco control, RWJF invested nearly $700 million between 1991 and 2009 in seven groundbreaking programs.
Although tobacco use has decreased, it is the leading cause of death in the United States. Implementing a combination of policy changes including clean indoor air laws, higher per-pack taxes, and cessation efforts are proven to reduce tobacco use and exposure to secondhand smoke.
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Group Works to Redesign Tobacco Cessation Products and Services to Appeal to Consumers
December 9, 2010 | Program Result Report
In 2005 tobacco control leaders formed the Consumer Demand Roundtable to shift the tobacco control field to seeing smokers as consumers of cessation products and services by making treatments more appealing and consumer friendly.