North Carolina has a huge public health infrastructure, and they have done a lot at the state and local level. RWJF has also invested a lot of resources there. It was a good lens through which to look at public health communications."
—Project Co-Director, Claire Reinhelt
Dates of Project: December 2010 to May 2011
Field of Work: Social network analysis of the public health communications network
Problem Synopsis: RWJF staff recognized a need to strengthen the capacity of the public health network in North Carolina to spread innovations and evidence-based practices by using social media more effectively and better connecting online and offline advocacy efforts.
Synopsis of the Work: Evaluators from the Leadership Learning Community used social network analysis to develop an understanding of the public health communications network and the connections among those who are creating and disseminating public health content online. The team focused on the 2011 launch of the County Health Rankings & Roadmaps program in North Carolina for the project, which included analysis and mapping of three network datasets: a North Carolina action network of public health initiatives identified by the evaluators and two online social media channels, Twitter and blogs.
North Carolina Action Network Findings:
- The core of the North Carolina public health action network includes 34 initiatives, with connected organizations, that work closely to build a movement for healthy communities in the state.
- The initiative with the highest capacity to bridge to other initiatives and organizations in the network is Eat Smart, Move More.
- The @CHRankings account does not attract many individuals who are not connected to the account's core community.
- The 2010 and 2011 health rankings conversations attracted only people who are connected to each other.
- Blogs that cover the County Health Rankings & Roadmaps tend to address state or local news, while those that talk about RWJF generally discuss broader topics, such as health policy and social justice.
- The blog research uncovered three topical clusters:
- Urban angle (city planning, urban development, etc.)
- Food angle (including discussions of food deserts)
- General public health angle
Learn how to improve care transitions and prevent avoidable hospital readmissions, and pick up nursing and medical education con-ed credits.
A White House “Champions of Change” event yesterday honored 12 men and women who spent their careers improving the lives of children who hav...
This is the agenda for the June 19, 2013 RWJF Commission to Build a Healthier America public meeting.
Join the Commission on June 19, 2013 for a public meeting to raise awareness of how non-medical factors influence health and move public- an...
"We often see the benefits of diversity as being for minorities," Angela Amar writes. "We seldom see that the majority benefits as well."
The reconvened Commission to Build a Healthier America will provide new guidance in two key areas: early childhood and healthy communities.
We create new opportunities for better health by investing in health where it starts—in our homes, schools, and jobs.
That slowly accelerating transformation could seem sudden—or spontaneous. Trust me—there is a bunch of struggling, starving transformation a...
Team members, grantees, and guests discuss breakthrough ideas that will allow us to move toward solving challenges in health care.
The full list of commissioners for the re-convened Commission to Build a Healthier America, led by Mark McClellan and Alice Rivlin.
Scheduled speakers for the June 19, 2013 RWJF Commission to Build a Healthier America public meeting.
Open heart surgery that costs only $800? It's a reality. Find out where and how.