National Competition Showcases Successful Community Strategies for Bringing Primary Care to Underserved

Campaign to stimulate replication of successful community-based primary care models

The Models That Work Campaign—a collaboration between the Bureau of Primary Health Care at the Health Resources and Services Administration and a wide range of cosponsors—seeks to improve access to health care for vulnerable and underserved populations by showcasing successful models through a national competition.

In 1996, the Robert Wood Johnson Foundation (RWJF) provided a grant to the Health Resources and Services Administration to support the second cycle of the competition.

In 1999, RWJF provided another grant to the U.S. Public Health Service, Bureau of Primary Health Care to develop a helpline to provide information about the winning models.

Key Results

  • In 1996, the Bureau of Primary Health Care and cosponsors conducted the second cycle of the Models That Work Campaign competition.

  • The Bureau of Primary Health Care created and implemented a helpline to provide information and technical assistance to community-based organizations, state and local health agencies, faith-based organizations and other safety-net health providers interested in adapting strategies from a winning model.

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