Childhood Obesity Program Area
RWJF is committed to tackling one of the most urgent threats to the health of our children and families—childhood obesity. Our goal is to reverse the childhood obesity epidemic by 2015.
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For Major Food and Beverage Companies, Healthier Products Yield Healthier Profits
October 13, 2011 | News Release
Companies that sell more better-for-you foods and beverages deliver better business results.
Fast Food Restaurants Dish Up Unhealthy Marketing to Youth
November 7, 2010 | News Release
Researchers release unprecedented report on fast food nutrition and marketing.
Children and Teens Seeing Fewer Television Ads for Fruit Drinks, Regular Sodas and Sweets
July 6, 2010 | News Release
But youth of all ages seeing more fast-food ads, study finds.
Study Shows Head Start Programs Surpass Healthy Eating and Physical Activity Requirements
December 6, 2009 | News Release
Programs obtaining meals through school districts report fewer healthy eating practices.
Kids Spoon-Fed Marketing and Advertising for Least Healthy Breakfast Cereals
October 26, 2009 | News Release
Researchers release cereal rankings based on nutrition and marketing exposure.
California Making Headway in Battle Against Childhood Obesity But Study Shows Successes are Uneven
November 9, 2011 | News Release
Study shows statewide rates for overweight and obesity among school-age children may be leveling off, but progress is uneven across counties.
Beverage Companies Market Unhealthy, Sugary Drinks to Children and Teens
October 31, 2011 | News Release
Fourteen major companies market nearly 600 different products.
Nuevo Informe de Yale Revela Mercadeo Inaudito de Bebidas Azucaradas a los Jovenes a Pesar de las Promesas de la Industria
January 1, 2011 | News Release
Young people are being exposed to a substantial amount of marketing for sugary drinks, such as full-calorie soda, sports drinks, energy drinks, and fruit drinks, according to a new study from the Yale Rudd Center for Food Policy & Obesity.
Despite Industry Promises, Yale Study Finds Unprecedented Marketing of Sugary Drinks to Youth
January 1, 2011 | News Release
Young people are being exposed to a substantial amount of marketing for sugary drinks, such as full-calorie soda, sports drinks, energy drinks, and fruit drinks, according to a new study from the Yale Rudd Center for Food Policy & Obesity.
Fast Food Restaurants Dish Up Unhealthy Marketing to Youth
November 8, 2010 | News Release
Unprecedented new report on fast-food nutrition and marketing examines actions of 12 of the nation's largest chains.